GM FYI Blog

By Bill Betts
Manager, GMBlogs.com

…For 2007, what can we do better?

As 2006 nears its end, I want to thank all of you who have engaged in FastLane and FYI conversations. Clearly, Bob Lutz is everyone’s favorite GM blogger. We get the most comments when he posts his thoughts. We love reading your lively, passionate, and thoughtful remarks, and we’re listening to what you have to say.

We’re proud at GM Blogs to bring you stories about the GM turnaround — achievements in design, awards for quality and advances in technology and innovation. It’s not all wine and roses, but we do know we stand toe-to-toe with the competition on these fronts. We just want your open-minded consideration — of our new vehicles, our investments in alternative fuels, our commitment to safety, and on and on. Rick Wagoner has pushed all of us, across all GM divisions, to deliver products that exceed your expectations. That’s exactly what’s happening. That’s our focus. And we’re thrilled to know that we have more good stories to tell in the year to come. In the short term, for example, be sure to watch this space during Detroit’s North American International Auto Show next month for several exciting GM announcements.

Beginning in April this year, we gave more voice to goings-on at GM that are not necessarily product-related through the FYI Blog. It’s been a great channel for us to talk about the pride we have about where we’re going as a company, and to share some behind-the-scenes activities that help put a human face to GM. The blog also helps build a sense of community where we’ve invited people to express what GM means to them through their photos, videos or guest posts.

While it’s been a good start, there’s always room for improvement. For example, the volume of comments on FYI has not been high. We’d love to hear your ideas about how to make the blog more engaging and what topics you’d like to see covered. Send me a note with your thoughts, and let’s make the conversations on FastLane and FYI even more engaging in 2007.

Wishing you all the best in the New Year,
Bill