GM FYI Blog

By Amber Lindblom
Guest Blogger

Editor’s note: Last week GM’s Bob Boniface posted about this year’s Imagine Fashion Show at the International Academy of Design and Technology. Take a look at what winner Amber Lindblom had to say about her experience.

It was a fabulous experience working with the GM designers and representatives on the IADT 2007 Imagine Fashion Show. From the beginning of the competition, I was regarded with the utmost respect and consideration. From viewing the cars for the first time as a contestant, submitting the design sketch, being selected and eventually presenting my work at the show, my horizons were stretched and vision widened.

What a great opportunity to showcase my talents nationally. I loved the challenge of combining technology and fashion into a beautiful presentation on my lovely model, Oxana Voinarevitch. The 2008 Cadillac CTS was a natural inspiration, as it pulls from the same aesthetics that I guide my personal designs by. This car exudes an air of power and intellect, which is why my design takes on a level of sophistication with its versatile tailored jacket. The adapted “V-shaped” waistband and jacket front opening follows a repeating design at the car’s seats, hood, and trunk. Combined with the bias-cut dress and paired with mock French cuffs, this ensemble captures the edgy trend-setting elegance of an aggressive entrepreneur.

Thanks to all those who were a part of this design challenge. It was an honor to be a part of General Motors’ continuing commitment to cutting-edge design and investment in the future of fashion.

To see more of Amber’s winning design, take a look at this video, as well as our photo set on Flickr.